According to data from April 2022, almost 80 startups were registered in India daily. The number is hard to fathom, but the question is the importance of how many of them are on the internet.
Should we be emphasizing the importance of digital marketing? You know that the marketing on the internet post-pandemic took a boom more than anything else.
It is more cost-effective than a traditional method for increasing your audience reach, targeting precisely, writing customized messages, interacting with customers, and engaging. Plus, you can easily track and measure the results.
Of all things, one constant that is vital in the entire process of representing your brand is “content.” We know you’ve been looking for the top content writers in India to get started or expand your capacity even more so that you can be effective.
In this article, we are addressing that for you with the best content writing company in India to ramp up your content game.
Table of Contents
- Top Content Writing Companies in India
- How to Choose the Right Content Writing Company?
- What is the benefit of outsourcing content creation?
Top Content Writing Companies in India
1. ContentWritingLab.in
ContentWritingLab is a subsidiary of BlackBuckCS, based in Ahmedabad. The versatile company is well-versed in various forms of content and provides content-only services, unlike the parent company, which branches out into other essential services for digital presence.
Services include blog writing, website content, editing, social media, ebooks, academic content, video scripts, email writing, proofreading, marketing materials, buyer’s guides, and case studies.
Our emphasis on SEO-friendly and thought leadership industry-specific content has gained us recognition. We offer services with fast turnaround times and quality at an affordable price.
ROI is significant for you; if so, ContentWritingLab is your go-to place.
2. BlackBuckCS
They are a comprehensive digital marketing agency led by experts whose expertise spans content creation, SEO, social media post & marketing, content marketing, paid marketing, and e-commerce operations.
That means all your unique digital marketing needs are catered to here in one place. They give you marketing solutions and build an unforgettable brand presence for your audience.
If you are building your online presence now, you know BlackBuckCS is where you’ll find it. It offers a package of unique benefits without breaking the bank.
3. Content Whale
Content Whale, headquartered in Mumbai, also serves businesses in the USA. Their team of young writers is trained to understand clients’ needs across multiple industries.
Their services include blog writing, product description writing, SEO writing, copywriting, article writing, and many others. Additionally, they provide content in multiple languages, graphic design, and scripts for production and films.
They can fulfill the needs of various forms of content quickly with SEO optimization and editing at a flexible pricing model.
4. Pepper Content
Pepper Content began as a content writing service in 2018 and was eventually established in Mumbai. It has now grown into a content platform that brings writers, editors, and businesses together in one place to serve content at scale.
The content platform is now leveled up with Gen AI tools and has ventured into the US market. Their talent pool includes diverse writers from various industry experiences who serve you with quality and consistency in all forms of content. They also cater to SEO, video creation, translation, and demand-gen content.
5. Das Writing Services
The Kolkata-based company Das Writing Services, founded in 2012, has been explicitly providing services to B2B organizations.
They provide blog writing, guest posting, website content writing, article writing, press release writing, guest post writing, and technical writing services.
Their SEO optimization has shown good search engine rankings, and with thorough quality checks, they ensure you have quality content delivered on time. All your requirements are handled by in-house teams and assigned to experts in your company’s specific niche.
6. Write Right
Write Right is an academic writing partner that helps budding students achieve their aspirations.
Their services include SOP, LOR, CV, ghostwriting, resume writing, personal statement, tourist visa SOP, and LinkedIn profile optimization.
They help with courses from UG to MS, MBA, MA, and PhD. They ensure on-time delivery with 100% original content checked for quality content and revisions to achieve your desired satisfaction.
You can check their price using a price calculator on their website.
How to Choose the Right Content Writing Company?
You must see this process beyond words, and that’s where results come from. They can create a brand voice that aligns with the company’s vision and can help you scale your ambitions.
The one who challenges your assumptions brings a fresh perspective and eventually drives your content strategy.
Here are a few things you need to evaluate to find the best content-writing company in India.
1. Budget
The budget is a factor that determines the level of quality and the scope you can expect from them.
The higher-priced offers often come with experienced writers and additional services like SEO optimization.
The catch here is to look at the return on investment for the price you pay rather than just looking at the price alone.
2. Content needs
You must first decide on the type of content you want to focus on and then compare it to see if it can help you serve it.
Vivid companies specialize in various forms, such as blog posts, case studies, social media copies, and white papers.
Besides this, they must have experience working in your industry or niche to align with the audience’s jargon, trends, and expectations.
3. Turnaround time
Based on the capacity, understand your content schedule. If you expect faster delivery, it must also maintain quality.
Ensure your content partners are consistent in meeting your deadlines.
4. Client communication and support
The successful outcome lies in effective communication. It’s very important that they effectively communicate through the channels you prefer and that they offer support.
Look at it this way: as much as you value their creativity, it’s equally important they consider your input and feedback. Therefore, it means they are adaptive and should be considered actual extensions of your team.
What is the benefit of outsourcing content creation?
Outsourcing is most commonly thought of for cost-effectiveness and increased output, but there are also some less apparent reasons yet powerful benefits to look at.
1. Think differently. Shake things up
The content strategies and methodologies from external agencies can give you a different perspective than usual thinking.
2. Taking advantage of cross-pollination
They have worked on multiple projects, which allows them to introduce fresh concepts and methods that have worked for other industries. For instance, they might bring innovative storytelling techniques or unique content formats that have proven successful in other sectors.
3. Reallocate creative energy
You can free up your internal content team from routine tasks and engage them in making high-level strategies.
4. Fasten the process
They are constantly updated and can fast-track your adoption of new content technologies and platforms before you realize it.
5. Two-way learning ecosystem
As you learn from them, they learn from you, and there is nothing but continuous improvement in this relationship.
6. The expertise and quality
Besides everything, the expertise they bring comes from experience and self-improvement. There’s always a quality associated with every execution.
The Wrap
Unlike products with various parameters to consider, services cannot be ranked the best. For a service, the dominant aspect to consider is the quality of the outcome and your experience throughout.
This will vary from partner to partner based on your expectations. Regardless of your industry, remember that someone can always help you.
This list of India’s top content writing agencies will help you find the one suitable for you.